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	<title>Hello &#187; UFO</title>
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		<title>Kyocera UFO lands at CTIA</title>
		<link>http://blog.hellodesign.com/2010/03/26/kyocera-ufo-lands-at-ctia/</link>
		<comments>http://blog.hellodesign.com/2010/03/26/kyocera-ufo-lands-at-ctia/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 19:36:12 +0000</pubDate>
		<dc:creator>scott</dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[concept phone]]></category>
		<category><![CDATA[CTIA]]></category>
		<category><![CDATA[Kyocera]]></category>
		<category><![CDATA[UFO]]></category>

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		<description><![CDATA[We’re back from CTIA Wireless where our concept movie for Kyocera’s UFO (User Friendly Object), was displayed in the Kyocera showcase. To all smartphone users, the screen is of utmost importance. Users obsess over screen protectors, or brag about LCD technology and larger screens because that is where all functions take place. What if we [...]]]></description>
			<content:encoded><![CDATA[<p>We’re back from <a href="http://www.ctiawireless.com/" target="_blank">CTIA Wireless</a> where our concept movie for Kyocera’s UFO (User Friendly Object), was displayed in the Kyocera showcase.</p>
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<p>To all smartphone users, the screen is of utmost importance. Users obsess over screen protectors, or brag about LCD technology and larger screens because that is where all functions take place. What if we didn’t need to rely on just the screen?</p>
<p>Our UFO concept explores the idea of a touch-sensitive, illuminated bezel that can be customized for interactions and functions. Most users can relate to the annoyance of a pop-up menu taking up the screen while using an application. By making the bezel a functional space that complements and extends upon the phone’s screen, users see the information they want clearly, with no clutter.  App-specific functions such as a camera shutter or zoom can be controlled by intuitively touching highlighted areas of the bezel.</p>
<p>Thinking past the restrictive screen and exploring the entire physical aspect of a phone could enhance the future of mobile interaction.</p>
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