Sony Altus, our video-driven microsite, won the FWA Site of the Day award. We did a fully integrated campaign for Sony to announce the launch of their new product line, the Altus wireless music systems. The campaign included many facets of media from print, to an interactive web site and video, to in-store kiosk experiences for Best Buy and Sony Style stores.

A Sony Altus kiosk at Best Buy.

As part of our integrated campaign for the launch of Sony Altus music systems, we created in-store kiosk experiences for over 1,000 Best Buy stores. An interactive guide helps users choose the right products by asking a series of questions.

The kiosks were also put in Sony Style stores that use motion control sensors, enabling interaction with the wave of a hand.

Discover your perfect match and make your purchase– all without scavenging the store for an employee. Check out the kiosks in your neighborhood Best Buy or Sony Style stores.